Modernization Blueprint
Accelerate innovation to dominate and win across digital eco-systems
The relentless pace
of digitilization is
reshaping markets
and customer
expectations
Established organizations are under pressure to leverage digital’s potential to scale effectively and meet modern demands
Key Stakeholders
To keep up with the shifting culture of their customers, businesses need to adopt a customer-first approach to solve modern problems.
Proactive Embrace
A collaborative long-term outlook enables new possibilities for thinking proactively, shifting you away from a reactive mindset.
Proactive Embrace
A modern digital foundation enables agility to innovate across value chains for your enterprise brands
A proven forward thinking practice is needed to help
organizations develop an actionable roadmap to
optimize their digital portfolios
Modernization Blueprint
Move and Stay ahead of
the change
Modernization blueprint enables business leaders to gain clarity and insights across their digital portfolios and align on a long-term digital roadmap
We evaluate your digital landscape to identify opportunities to modernize and explore innovative solutions which unlock new possibilities
Half, Single and Multi-day
Modernization Blueprint Workshop (TM)
Immerse
Digital Footprint
An in-depth inventory of brands, markets, product offerings and experiences across your digital value chain
Optimization Assessment
We evaluate opportunities for shared efficiency improvements across organizational silos to identify areas with duplication of efforts, limited scalability and hindered growth.
Capabilities Analysis
We conduct a comprehensive examination of your digital strengths and weaknesses, identifying areas for enhancement to enable and empower innovation.
Innovate
As trusted advisors sitting on your side of the table, we will navigate the digital landscape together through all the key phases of your journey to assess & design, build & launch and operate & iterate.
Modernization Blueprint (TM) helps businesses to identify, create, and execute their digital strategy roadmap. The workshop focuses on evaluating the following areas:
Modernizing core
capabilities
Rapidly scale existing
products and services
Design and launch innovative
brands and products
Client Participants
Key Stakeholders
The leaders responsible for innovating value chains and finding the best partners to help them get there
Technology Partners
Teams and specialists responsible for overseeing the organizations existing digital capabilities and its associated products and services.
User Champions
Advocates for the end-user, equipped with customer-facing expertise and a strong commitment to driving user-centric initiatives.
Lemon
Business analyst (BA)
Drives and leads the workshop to explore viability and feasiblity for optimizing across your value chain and identify key strategic milestones.
Digital Specialists (TL)
Lead the technical assessment and mapping of your current digital landscape, steering the discovery process and evaluating readiness for modernization.
Experience Architect (UX)
Conducts an audit of existing users and brand experiences, laying the groundwork for future enhancements guided by user-centered design principles and innovative techniques.
What you’ll get
Modernization Blueprint
Surface fresh perspectives and
hidden opportunities that impede innovation
Modernization Assessment
Comprehensive report that inventories digital assets across silos within your value chain by looking at the following areas:
- Brand Market Audit
- Product Inventory
Future Map
A clear roadmap with strategic milestones for where to focus next in order to realize outcomes that will deliver the most impact in a phased approach. This plan will include details for:
- Modernization Analysis
- Program Benefits
- Investment Schedule
- Delivery Timelines
- Expected Outcomes
Sample Engagement
Modernization blueprint has solved scaling problems
across some of the most dynamic organizations
Top 5 global agencies
If you haven’t heard of us, you’ve probably seen our work. We provide white label technology and digital marketing services to the top 5 global advertising groups.
Your
Today
Standardize
Build a unified foundation for consistent quality and flexible growth
Accelerate
Amplify collective synergies for scaled efficiencies to drive market impact
Innovate
Foster innovation and drive brand success to compete effectively within dynamic ecosystems
Your
Tomorrow
Case studies
Experience
Find inspiration in our customer success stories.
Precision marketing leads to record-breaking sales
Al Rostamani Travel
Lemon designed an effective digital media strategy and developed a media plan to help Al Rostamani Travel execute a successful awareness and lead generation campaign in the most competitive season. Hyper-targeting to a niche audience, the right platform, a carefully selected ad format, and real time optimisation generated a higher-than-expected return on the client’s ad spend.
Converting virtual tourists to real-life adventurers
Meraas / Dubai Holding
Visit Hatta hybrid app, designed and built by Lemon, became a one-stop information centre for tourists who want to discover and enjoy the natural beauty, adventurous spirit, and cultural heritage of the Hatta region. It was an important steppingstone in building the region’s infrastructure for tourism and sustainable development.
Online sales in a flash!
Luma Play
A customised Shopify-based easy-to-manage online store built for Luma, by Lemon, in a matter of weeks transformed a small family-owned start-up into a successful and growing UAE brand.
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